Pizza is adored by everyone; it is no longer a luxury meal but is consumed by various customers on a nearly daily basis. It is a very fast-moving takeaway meal as well. Therefore, the promotional potential of the pizza boxes, owing to a large number of consumers, must be fully exploited to make use of adequate business marketing. There are a few methods you can adopt to use them in fulfilling the purpose.
The design must stand out:
The first thing the consumer will look at; would be the custom pizza boxes before they can proceed to cherish the happy flavors of the pizza itself. You need to be creative about the design selection of the pizza box. It must be an appealing accessory for the consumer and must be catchy enough from the design so that people would like to explore further. It would be the first step towards promoting your business through your pizza box packaging. They would not only be visible to the people who purchase your products but also to the people who are viewing it by chance or accident in the hands of your consumers. Most of the streamline designs would include a square box with several branding and business-specific pieces of information. Your box must be the one that breaks the conventions and introduce something new in the market. A few creative design ideas are as follow:
· Slice box:
There might be a time when your consumer might not need to purchase a full pizza; rather, he would like to have a slice or two for the following working day or to satisfy the usual munch. A good idea would be introducing pizzas in the slice shape and packing them in slice shaped custom printed pizza boxes. People find them super appealing and convenient, and they might contribute towards targeting a special kind of audience. They are not available commonly; therefore, adding such packaging would only be beneficial for your business.
· Circular pie box:
The usual square box designs are most imminently related to the pizzas, but those are quite cliché now. People are very much used to seeing them, and if you want to leave a mark, you should break the stereotype. We are not suggesting you should not consider square boxes entirely, but we are trying to ponder that there are other approaches as well. Since pizza itself is mostly circular in shape, why not opt for similar-looking boxes for them? People would adore them, and they are more relevant for the purpose.
· Pizza Storey box:
Another beautiful design that must be considered for the consumers who have ordered multiple pizzas at your restaurant would be a big box with multiple drawing stories with each of them carrying a pizza separately.
The main point is that people find things amusing when they are made special and stand out amongst what is normally available. Therefore, businesses should act accordingly and quench their thirst for special treatment.
The printed pizza boxes have all the flexibility to house a lot of information on them. These boxes shall work like your complimentary ambassadors to the people; therefore, they must be self-explanatory in all the relevant information you would like your customers to know about you. An elaborative packaging warrants the authenticity of the brand. They would not question your quality if you clear their suspicions before they consume your products. Your cardboard pizza boxes can have information starting from your business name and logo with the addition of several healthy and fun facts about your pizzas. For example, how you prepare them, how you select the best ingredients in the market, and various things about your dedicated staff. You can also include the standards you follow with the certification of approval from local food authority. All of these would contribute a great deal towards promoting your business to people who are just having a glimpse of your packaging.
The best thing you can cash at the present era would be adhering to eco-friendly behavior. It is no longer a specialized knowledge that the world is deteriorating because we could not progress sustainably. Everyone knows about it, and they are fairly eco-conscious nowadays. People have started to prefer the kind of products that are sustainable from an ecological perspective. Therefore, while designing a pizza box packaging, it would be a better idea to include a recyclable sticker or something that might satisfy the conscious consumers. Although it is quite self-explanatory that a cardboard box would be recyclable and biodegradable, telling this through your packaging would certainly add an advantage to your public image.
Packaging increases profit margins:
The packaging does not only have the purpose of packaging the products. It demonstrates how serious of a business you are. The amount of effort done on the packaging would reflect the amount of effort done on the pizza itself. Any edible packed inside a beautiful and well-designed packaging would naturally be assumed as flawless. And businesses can cash this feature and mindset. People would not be bothered by paying a few extra bucks for something that is seemingly adequate and standardized. You can set higher margins that people would find very comfortable to pay. Therefore, pizza packaging is indirectly benefitting you to earn more. You don’t have to do much to give the boxes a premium and adequate look; most would be taken care of by the pizza boxes wholesale manufacturer. They can design and manufacture your boxes as per your requirements. They would usually provide a complete solution to serve all your packaging needs.
There are several manufacturers of pizza boxes in Australia that not only provide the ease of placement of orders through online means but also ship your manufactured boxes directly at your doorstep. They are one of a kind in ease of doing business, they have several stock designs, but they can always alter their configurations as per your specifications. Pizza boxes are a very effectual tool in promoting your pizza business; therefore, nothing wrong in seeking some professional help.